styled by tara Lou Lou boutiquesModel holds a brown, leather ABLE purse at her shoulder.

Introducing ABLE: Our Newest Purse, Wallet, & Boutique Bag Brand


During the midst of tradeshow season, we discovered a shining gem amongst a sea of vendors.

Their booth was crafted with an immaculate display of gorgeous leather bags, vintage-inspired

denim, and one-of-a-kind jewelry. We immediately knew that this brand was a must-have

addition for lou lou, but who were they? After chatting with their trade show team, we learned

that we had stumbled up the Nashville based brand, ABLE


Why We Love The ABLE Brand


Not only is ABLE a contemporary lifestyle brand that features everything from killer jeans to chic ABLE purses, but the heart and soul of their company is based around a global mission to end generational poverty through providing sustainable economic opportunity to women in third-world countries.


This concept for the ABLE brand began when owner Barrett Ward was living in Ethiopia and saw, firsthand, how extreme poverty forced young women, generation after generation, into prostitution as a means of supporting themselves and their families. His goal was to provide an alternative that would allow these women an opportunity to earn a living, empowering them to end the cycle of poverty that kept them trapped. Armed with multiple studies illustrating how the employment of women benefits and strengthens the entire community, the ABLE team set out on a mission to end generational poverty, one job at a time.

Model in blue dress smiles as she holds her ABLE purse.Woman in jeans and t-shirt walks along with her black ABLE purse.


The ABLE brand has grown from producing a single collection of hand-woven scarves to a one-stop-shop for ethical fashion, offering leather goods, handmade jewelry, denim, clothing, and footwear.

Whether your ABLE purse or outfit is produced in Ethiopia, Mexico, Peru, or at their headquarters in Nashville, TN, each item has one thing in common: Because it is made by women, it is leading us all one step closer to the end of generational poverty. To support their notion of fair wages, ABLE even publishes their workers’ wages.

Not only does ABLE produce quality purses, clothing, and accessories, but they assist in providing quality lives for the women they employ. We are proud to support ABLE’s global mission and to extend their message to our customers. 

Stop by any of our 27 stores and have an associate introduce you to our new ABLE purse and wallet collection. Work schedule busy this week? No, problem. Order from our website,

and we will ship your favorite ABLE brand looks right to your doorstep. 

Happy shopping, lou lou lovers!

September 13, 2019 — Tara Wegdam




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