FOR IMMEDIATE RELEASE Contact: Michelle McNaughton

Phone: 540-878-3232


Local Boutique Retail + Small Local Business = Community


Tara and Ben Wegdam, owners of lou lou Boutiques, announce their third and largest Local Partnership initiative.


Lou lou Boutiques has believed in community involvement since its beginnings in 2004. Lou lou Boutiques began hosting small local artisans and vendors in pop-up shops and featuring select products through their Local Partnership initiative.


This February, lou lou aims to host its largest Local Partnership initiative. Lou lou will feature over 35 Local Partners across all 25 boutique locations. Each boutique will carry from up to 10 different local vendors. The month long event will begin February 17th, highlighted by Local Partnership Day, February 29th.

 “Joining forces with local entrepreneurs and artists provides an opportunity for our customers to shop local and support their business. Together with these partners we represent the grassroots of America,” according to Ben Wegdam.


Please join us on February 29th in all of our stores, as we host our Local Partnership Day. All lou lou’s will be featuring special giveaways as well as multiple drawings for prizes from local partners and lou lou gift cards.


West Federal Retail (WFR) is the owner of the lou lou Boutiques, featuring Local Partnership Day. WFR operates three other popular retail concepts, Crème de la Crème, a European style home goods concept, Zest, a ladies clothing concept, and Brick and Mortar, a local gift store based in Leesburg, VA.


West Federal Retail is privately owned by Tara and Ben Wegdam and headquartered out of Middleburg, VA. All together the Company operates 34 boutique locations across the East Coast. More information on the company can be found on our websites,, and

Please contact Michelle McNaughton by phone 540-878-3232 or email for further information.


February 06, 2020 — Robert Goebel