Fairfax Corner makes Virginia a perfect 10 for locally-owned lou lou boutiques


Retailer continues growth trajectory after opening in Philadelphia and Charleston

Middleburg, Virginia - February 29, 2016

lou lou is expanding with the launch of its 10th retail location in Virginia at 4209 Fairfax Corner East Avenue in Fairfax, bringing the total number of stores to 26 across the company, with more locations in the works, including one in Greenville, SC slated to open in April.

Known for offering a selection of stylish and affordable women’s accessories in a boutique setting, the first lou lou opened its doors in Middleburg, Virginia in 2004, and from there local entrepreneurs Ben and Tara Wegdam have expanded to locations across DC, Virginia, Maryland, Massachusetts, Connecticut, Pennsylvania, South Carolina and Georgia.

“We choose items so women can access trends and create the same look they see in high fashion photos, but for a fraction of the cost of designer pieces. lou lou simply offers customers more options to create the look,” said Tara Wegdam, the owner and buyer for the company.

The independent retailer offers jewelry, handbags, scarves, hats and sunglasses, plus a wide range of gifts and three signature lines exclusive to lou lou: TDW, a classic, elegant line of accessories created by Tara, and Kiki in Paris, a line inspired by their daughters that offers fun mix-and-match pieces for girls and teens. The couple recently developed a new men’s line, LOU, to meet the demand for contemporary masculine accessories and lifestyle items.

The Wegdams and their employees are driven by a passion for retail and a commitment to serving their local communities. Every year, lou lou gives back through supporting a charity by donating a portion of their proceeds across all of their stores on lou lou day, its annual charitable event. For the past two years, the recipient has been Dress for Success, with lou lou donating more than $25,000 towards job training, mentoring and outfitting women getting back into the workforce.

To learn more about the boutique and future expansion plans, please contact Stephanie Schaffer at 202.714.5247 or email stephanie@loulouboutiques.com. You can also find our boutique online at loulouboutiques.com.

About lou lou:

  • lou lou carries stylish and affordable accessories reflecting the latest trends in fashion
  • Company was founded by Ben and Tara Wegdam in 2004
  • Corporate headquarters are located in Middleburg, Virginia
  • lou lou has grown in the past twelve years to 26 retail locations and nearly 200 employees
  • lou lou offers three signature lines: TDW, Kiki in Paris and LOU
February 29, 2016 — Chris Bernard