OUR STORY

Lou Lou boutiques was established in 2004 when it was a single brick-and-mortar location on the quaint cobblestone streets of Middleburg, Virginia. Almost 20 years later, we have increased our footprint to include locations in five different states. Family owned, Tara and Ben Wegdam still oversee the day to day operations of our boutiques.

Tara is from Nashville, Tennessee and has spent her whole life in and around retail, following her parents in their retail footsteps. Ben was born and raised in the Netherlands, and ended up in retail directly after graduating from college in Rotterdam.

We are convinced that brick and mortar retail, based on passion, local involvement and creative offerings has a bright future. Although we much rather see you in one of our boutiques, we are happy to show you our best sellers on this website.

While we also stock fashionable apparel and home goods, we are truly an accessories boutique at our core, full of vibrant and exciting finds that our savvy shoppers can’t find anywhere else! We are passionate about boutique retailing and our community, family and locally sourced products is what we value.

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OUR STORE DIRECTOR

“Hello, I’m Jenn Anderson I am the Director of stores and operations for Lou Lou Boutique. My role covers a large variety of responsibilities, but all involve day to day involvement with our 12 locations. I have been with the company for a little over 10 years now and have loved every moment. I have learned a lot along the way and am very thankful for every opportunity I have been given in my role. I have always loved fashion and retail has very big place in my heart. I have an amazing team both in the corporate office and in the stores! I look forward to each new day with Lou Lou Boutique!

I have too any favorite things at Lou Lou Boutique to narrow it down to just one thing. My top “go to” brands would be Little Words Project, Kendra Scott and E Newton to name a few!”

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OUR BUYER

“Hi, I’m Caroline Squires and I have worked at Lou Lou for a two years. I buy the products for Lou Lou and our sister store, Zest. My favorite things about being a buyer for the company is finding beautiful and exciting pieces to bring into the stores.

I love to hear how excited the managers get when their favorite brands arrive, and always excited to see a customer smile when finding the perfect accesory or outfit.

It’s hard to just pick a few… but I would say my favorite brands at Lou Lou are Kitsch, Properly Improper, and Enewton.”

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MARKETING MANAGER

“Hey there! I'm Emilie, and have been apart of the Lou Lou team for a little over a year now. I started off managing at our sister store Zest Clothing and found myself wanting to represent all our stores. Working closely with our Store Director and Buyer, I dive into advertising, social media plans, store window ideas, and event planning. What I love most is the fun we have bouncing ideas around to create exciting and engaging content. Being part of the Lou Lou family is amazing; connecting with the team, contributing to this inspiring small business, and bringing a touch of humor and positivity to our creative endeavors truly lights up my day!”

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